The travel industry is facing its greatest challenge. Article - Hotel Recovery Strategy: Preparing for a Post COVID-19 World - In a rapidly evolving world, your business needs a recovery plan that adapts to changing customer behaviour. COVID-19 Hotel Marketing Strategies. April 13, 2020 COVID-19 Hotel Recovery Strategy: Top 10 Digital Strategies While Travel is on Pause. By Yutong MENG The sudden outbreak of Covid-19 (unofficially called Coronavirus) crisis swept through Chinese Lunar New Year like a hurricane, adding a layer of panic and depression to the hospitality industry which was supposed to be busy and prosperous. By Margaret Mastrogiacomo, EVP Strategy. Business in the Age of COVID-19 COVID-19 hit the hotel industry hard. By Jan Freitag. @jan_freitag. Thousands of hotels are closing in Europe and … What US hotel recovery could look like after COVID-19 08 APRIL 2020 7:15 AM Here’s a look at what the road to recovery post-COVID-19 might look like in the U.S. based on past recessions. jan@str.com. According to STR, the average occupancy rate in mainland China began to decline significantly and continuously from The previous low for occupancy was during the financial crisis in 2009 when occupancy was 55 percent. Here’s how hotels are pivoting in the new reality Published: Aug. 31, 2020 at 6:55 a.m. How to tell if your hotel is safe during the COVID-19 crisis There are a few ways to tell if your hotel is safe: The hotel publishes detailed and specific information about its cleaning efforts. That’s 10 times greater than the estimated loss after 2003’s SARS outbreak. Overall, SARS and COVID-19 are very different beasts indeed. As Coronavirus (COVID-19) continues to impact travel, it’s important for hotels to have an action plan in place that addresses both the current state and the future rise in travel demand. According to a special forecast revision from STR and Tourism Economics, the U.S. hotel industry is projected to report a 51-percent decline in revenue per available room (RevPAR) in 2020. COVID-19 has struck a devastating blow to the hospitality industry. Restrictions, conditions, and recommendations are changing rapidly. SARS and COVID-19. Create a comprehensive guide of the hotel’s actions to prevent COVID-19 infections and make it easily available on the hotel’s website. It may seem off-topic to ask experts for advice on how hotels should be setting their room rates right now. Some large hotel chains are offering their guests 24/7 medical care and display these insurance services and agreements for the guest as a way of building confidence and trust. 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